We Communications Learnership

We Communications
Digital Marketing Learnership

The Headlines

Who are we?

WE Communications is one of the largest independent communications and integrated marketing agency’s in the world with 24 offices globally and more than 1,300 people who love bringing communications to the next level. With an office close to Bankside, we are keen to bolster our ranks with a senior hire to help expand our offering and support existing key integrated client(s). WE Communications is all about people – its clients as well as its employees.

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What is Digital Marketing?

Digital Marketing is a sought-after skill in this digital and ever-evolving world. This 12 month programme gives students a range of skills from social media marketing, online advertising, search engine optimization and digital strategy. With this qualification, students will be well-rounded marketers competent in hundreds of online best practices, tools, strategies and exposed to creative marketing opportunities.

Requirements

Module 1: Introduction to Marketing

You’ll be introduced to core marketing concepts, shown the importance of the customer to business decision making in the 21st century and learn how to best present and communicate your ideas.

Module 2: Marketing Communications

Explore the online revolution and the digital channels now available to marketers. You’ll also be shown how to use and leverage digital marketing channels.

Module 3: Client Services

Learn how to plan effective campaigns across paid media channels. Understand how to establish and manage client and agency relationships and how to negotiate and contract with suppliers for campaigns and projects.

Module 4: Planning and Control

Develop your ability to optimise campaigns effectively and efficiently by understanding the essentials of project management and basic financial management.

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